Compare tools
Side-by-side features, use cases and pricing — because the right pick depends on your job and budget, not just the ranking.
⇄ Comparison dimension — pick the market you're actually shopping in
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OpnForm
✓ verifiedPaid
Open-source AI form builder for free forms and surveys; strong adoption and traffic.
30K visits/mo684 saves
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Gravity Write
✓ verifiedFreemium
AI writing platform for SEO blogs, social posts and copy, bundling many content tools in one place.
233K visits/mo
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Contentful
✓ verifiedFreemium
Established digital-experience/CMS platform delivering personalized content across channels.
1.0M visits/mo
Pricing
Free: $0
Pro (Monthly): $16 per month
Pro (Yearly): $16 per month (billed yearly)
Starter: $22/mo billed annually ($29 monthly, 5 pages)
Build: $74/mo billed annually ($99 monthly)
Experiment: $112/mo billed annually ($149 monthly)
Optimize: $187/mo billed annually ($249 monthly)
Free trial available
No public pricing
Free: $0/mo (1 space, 10 users, 100K API calls/mo)
Lite: $300/mo (20 users, 1M API calls/mo)
Free trial available
Startup: $600/mo annual term
Growth: Custom
Elite: Custom
Core features
- ✦AI Form Builder
- ✦Unlimited forms, fields, and responses (Free plan)
- ✦Form logic, URL pre-fill, Hidden fields
- ✦File uploads, Custom code, Webhooks
- ✦Customizable themes and thank you pages
- ✦Form Analytics
- ✦Drag-and-drop landing page builder
- ✦No-code A/B testing
- ✦AI copywriting (Smart Copy)
- ✦Real-time analytics
- ✦AI optimization (Smart Traffic)
- ✦Integration with marketing tools
- ✦AI blog and long-form article writer
- ✦SEO-focused content generation
- ✦Social media post creation
- ✦Marketing and sales copywriting tools
- ✦Website builder
- ✦Multi-language support
- ✦Personalization
- ✦AI Actions for content automation
- ✦Extensibility through apps and integrations
- ✦AI Suggestions for content improvement
- ✦Segmentation for audience targeting
- ✦Experimentation for real-time learning
- ✦Data connections for unified data management
- ✦Modular content architecture
- ✦AI Sales Copilot
- ✦Intent Signals
- ✦Data & Lead Generation
- ✦Multichannel Engagement
- ✦Deliverability Optimization
- ✦Duo Copilot
- ✦Duo Copywriter
- ✦Duo Inbox
- ✦Duo Voice
- ✦Competitive Intelligence
Use cases
- →Creating contact forms
- →Conducting surveys
- →Collecting internal announcements
- →Managing warehouse inventory check-ins
- →Gathering training feedback
- →Processing international job applications
- →Streamlining legal petitions
- →Supporting environmental initiatives
- →Creating landing pages for PPC, social ads, and email marketing campaigns
- →Generating leads and sales for agencies, e-commerce, SaaS, and small businesses
- →A/B testing landing pages to improve conversion rates
- →Using AI to optimize landing page traffic and conversions
- →Writing SEO blog posts and articles
- →Generating social media content
- →Producing marketing and ad copy
- →Consolidating several AI writing tools into one
- →Increase ROI with AI-native personalization
- →Boost revenue with composable commerce
- →Future-proof websites and extend reach
- →Create multi-brand experiences without constraints
- →Create SEO-friendly experiences
- →Growth marketing to turn new customers into brand loyalists
- →Streamline content creation and collaboration
- →Drive business revenue at scale
- →Finding prime leads with AI insights
- →Automating engagement across multiple channels
- →Optimizing email deliverability to avoid spam
- →Generating hyper-personalized first-touches
- →Tracking top prospect job changes
- →Gaining competitive intelligence
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