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Side-by-side features, use cases and pricing — because the right pick depends on your job and budget, not just the ranking.

BeFunky logo
BeFunky
✓ verifiedFreemium

All-in-one online photo editor, collage maker and graphic-design tool with AI background remover and effects.

2.2M visits/mo
Recraft logo
Recraft
✓ verifiedFreemium

AI image and vector generation platform for designers and teams needing art-directed illustrations, photorealistic images, and an API.

1.7M visits/mo9.2K saves
Kapwing logo
Kapwing
✓ verifiedFreemium

Browser-based video editor with AI tools for creating, editing, subtitling, and repurposing content.

5.6M visits/mo
HeyGen logo
HeyGen
✓ verifiedFreemium

AI video platform for making avatar and spokesperson videos from text, with translation and voice cloning.

11M visits/mo3.7K saves
Pricing

No public pricing

No public pricing

No public pricing

No public pricing

Core features
  • Photo editor with effects and touch-up tools
  • AI background remover
  • Collage maker with layouts
  • Graphic designer with templates
  • Batch photo processing
  • Stock images and vector graphics
  • Multiple generation models (V2 through V4.1) with strong prompt fidelity
  • Vector and raster image generation and editing
  • Background removal, inpainting, and outpainting
  • Batch and asynchronous processing via API
  • Community gallery on the free tier vs. private images on paid plans
  • Top-up credits for usage beyond monthly plan limits
  • Browser-based video editor
  • AI video generation from prompts
  • Auto subtitles and transcription
  • Dubbing and translation into 40+ languages
  • Repurpose long video into social clips
  • Text-to-speech and audio cleanup
  • Text-to-video with AI avatars
  • Custom and personal avatar creation
  • AI voice cloning
  • Multi-language video translation
  • Template library for common video types
  • Team and API options
Use cases
  • Editing and enhancing photos
  • Creating photo collages
  • Designing banners, cards and social graphics
  • Designers generating on-brand illustrations and product imagery
  • Marketing teams producing campaign visuals at scale
  • Developers embedding image generation into apps via the API
  • Editing videos without desktop software
  • Creating social-media clips
  • Adding captions and translations
  • Generating videos from text prompts
  • Team and marketing content creation
  • Create spokesperson marketing videos
  • Localize videos into many languages
  • Produce training and explainer videos
  • Scale social video content
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