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Side-by-side features, use cases and pricing — because the right pick depends on your job and budget, not just the ranking.

Kapwing logo
Kapwing
✓ verifiedFreemium

Browser-based video editor with AI tools for creating, editing, subtitling, and repurposing content.

5.6M visits/mo
Pixlr logo
Pixlr
✓ verifiedFreemium

Established browser-based photo and design editor with AI image, video, and audio generation tools.

10M visits/mo
Fotor AI logo
Fotor AI
✓ verifiedFreemium

Online photo editor and design platform with AI image/video generation, retouching, background removal and templates.

9.2M visits/mo12K saves
123RF logo
123RF
✓ verifiedPaid

Royalty-free stock photo, video, and audio library paired with an AI suite for generating, upscaling, and editing images.

5.9M visits/mo
Recraft logo
Recraft
✓ verifiedFreemium

AI image and vector generation platform for designers and teams needing art-directed illustrations, photorealistic images, and an API.

1.7M visits/mo9.2K saves
Pricing

No public pricing

Free: $0
Plus: $2.49/month, or $1.99/month billed yearly
Premium: $9.99/month, or $7.99/month billed yearly
Ultra: From $24.99/month, or from $19.99/month billed yearly
Ultra Max: $49.99/month, or $39.99/month billed yearly
Fotor Basic: US$0
Fotor Pro: US$3.99/month billed annually (US$47.99/year)
Fotor Pro+: US$8.33/month billed annually
Fotor Max: US$19.99/month billed annually
Credit packs: From US$5.83/month

No public pricing

Free trial available

No public pricing

Core features
  • Browser-based video editor
  • AI video generation from prompts
  • Auto subtitles and transcription
  • Dubbing and translation into 40+ languages
  • Repurpose long video into social clips
  • Text-to-speech and audio cleanup
  • Browser-based photo editor (Pixlr Express and Editor)
  • AI text-to-image and text-to-video generation
  • Generative fill, expand, and object removal
  • AI face swap for photos and video
  • AI background remover and photo collage maker
  • Text-to-speech and speech-to-text audio tools
  • AI image generator
  • AI video generator
  • Photo editing and retouching
  • Background removal
  • AI presentation maker
  • Design templates
  • 293M+ royalty-free stock assets
  • Photos, vectors, video, audio, and fonts
  • AI image generator and upscaler
  • Generative fill and background tools
  • Search by image
  • Commercially safe licensing
  • Multiple generation models (V2 through V4.1) with strong prompt fidelity
  • Vector and raster image generation and editing
  • Background removal, inpainting, and outpainting
  • Batch and asynchronous processing via API
  • Community gallery on the free tier vs. private images on paid plans
  • Top-up credits for usage beyond monthly plan limits
Use cases
  • Editing videos without desktop software
  • Creating social-media clips
  • Adding captions and translations
  • Generating videos from text prompts
  • Team and marketing content creation
  • Editing and enhancing photos without installing software
  • Generating marketing images or short video clips from prompts
  • Removing objects or backgrounds from photos
  • Creating photo collages or swapping faces for fun content
  • Editing and enhancing photos
  • Generating AI images and video
  • Creating social and marketing visuals
  • Making presentations and designs
  • Licensing stock media for marketing and design
  • Generating and editing images with AI
  • Sourcing commercially safe visuals in one place
  • Upscaling or extending existing images
  • Designers generating on-brand illustrations and product imagery
  • Marketing teams producing campaign visuals at scale
  • Developers embedding image generation into apps via the API
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