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Side-by-side features, use cases and pricing — because the right pick depends on your job and budget, not just the ranking.

123RF logo
123RF
✓ verifiedPaid

Royalty-free stock photo, video, and audio library paired with an AI suite for generating, upscaling, and editing images.

5.9M visits/mo
Kapwing logo
Kapwing
✓ verifiedFreemium

Browser-based video editor with AI tools for creating, editing, subtitling, and repurposing content.

5.6M visits/mo
Whimsical logo
Whimsical
✓ verifiedFreemium

A collaborative visual workspace for creating flowcharts, mind maps, wireframes, and boards with AI-assisted diagram generation.

1.4M visits/mo6.9K saves
SubMagic logo
SubMagic
✓ verifiedPaid

AI video editor that auto-captions, trims and repurposes raw footage into short-form clips for social platforms.

896K visits/mo5.1K saves
HitPaw Photo Restoration logo
HitPaw Photo Restoration
✓ verifiedFreemium

AI video editor (HitPaw Edimakor) with text-to-video, avatars, translation, subtitles and face swap for creators.

991K visits/mo4.1K saves
Pricing

No public pricing

Free trial available

No public pricing

Free: $0/month/editor (3 boards, 3 teams, 10 guests, 7-day version history)
Pro: $10/month/editor (unlimited boards, 6 teams, 50 guests, 90-day version history)
Business: $20/month/editor (SSO/SAML, unlimited teams, 200 guests, unlimited version history)
Starter: $19/member/mo (15 videos/mo, max 2 min each)
Starter + Magic Clips: $38/member/mo
Pro: $39/member/mo (40 videos/mo, max 5 min each)
Pro + Magic Clips: $58/member/mo

Free trial available

No public pricing

Core features
  • 293M+ royalty-free stock assets
  • Photos, vectors, video, audio, and fonts
  • AI image generator and upscaler
  • Generative fill and background tools
  • Search by image
  • Commercially safe licensing
  • Browser-based video editor
  • AI video generation from prompts
  • Auto subtitles and transcription
  • Dubbing and translation into 40+ languages
  • Repurpose long video into social clips
  • Text-to-speech and audio cleanup
  • AI-generated flowcharts from a text prompt
  • AI-generated mind maps that auto-branch from an idea
  • Real-time multiplayer editing and commenting
  • Drag-and-drop wireframe building
  • Expert-made templates library
  • Version history with restore capability
  • Video and image embedding from Loom and YouTube
  • Automatic viral-style captions in 48 languages
  • One-click AI auto-editing (cuts, trims, silence removal)
  • Magic Clips to extract shorts from long-form videos
  • AI actor/avatar video creation without filming
  • AI video translation and eye-contact correction
  • Scheduled publishing across TikTok, YouTube and Instagram
  • Public API for automating the editing workflow
  • AI text-to-video and script-to-video
  • AI avatars and talking-photo videos
  • Video translation and dubbing (400+ voices)
  • Auto subtitles and speech-to-text
  • Face swap and background remover
  • 1000+ effects, filters, transitions and templates
Use cases
  • Licensing stock media for marketing and design
  • Generating and editing images with AI
  • Sourcing commercially safe visuals in one place
  • Upscaling or extending existing images
  • Editing videos without desktop software
  • Creating social-media clips
  • Adding captions and translations
  • Generating videos from text prompts
  • Team and marketing content creation
  • Mapping out product workflows and user journeys visually
  • Brainstorming and organizing ideas with AI-generated mind maps
  • Building low-fidelity wireframes for new product features
  • Collaborating live with a team on shared diagrams and boards
  • Turning a podcast or long video into multiple short clips
  • Adding on-brand captions to social videos at scale
  • Publishing short-form content across platforms on a schedule
  • Creating videos with AI avatars instead of filming
  • Editing videos for social media
  • Generating videos from text or scripts
  • Translating and dubbing content
  • Creating marketing and explainer videos
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