Compare tools
Side-by-side features, use cases and pricing — because the right pick depends on your job and budget, not just the ranking.
⇄ Comparison dimension — pick the market you're actually shopping in
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Luminar Neo
✓ verifiedPaid
One-time-purchase AI photo editor for landscape, portrait and general editing, usable standalone or as a Lightroom/Photoshop plugin.
1.3M visits/mo34K saves
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Airbrush AI Image Enhancer
✓ verifiedFreemium
AI photo editor and enhancer (Pixocial) with upscaling, retouch and many one-click tools; free tier plus a 7-day trial.
3.8M visits/mo
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Vizard
✓ verifiedFreemium
AI clipping tool that turns long videos into short vertical highlight clips for TikTok, Reels and Shorts, aimed at podcasters and marketers.
1.5M visits/mo5.4K saves
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Wondershare Filmora ES
✓ verifiedFreemium
AI-enhanced video editing software for creators, marketers, and freelancers wanting fast, prompt-driven video production.
631K visits/mo
Pricing
Perpetual Desktop License: $119.00 one-time
Perpetual Cross-device License: $159.00 one-time
Perpetual Max License: $179.00 one-time
No public pricing
Free trial available
Free: $0/month (60 credits/month, 720p export)
No public pricing
Free trial available
Free: Free
Image Plan: $4 /Month
Image Pro Plan: $7 /Month
Core features
- ✦AI sky replacement and relighting
- ✦Generative erase, expand and object-swap tools
- ✦Portrait tools: skin smoothing, face and body enhancement
- ✦Noise reduction and AI upscaling
- ✦Focus stacking and HDR/panorama merging
- ✦Layers and masking support
- ✦Raw file support for 1,000+ cameras
- ✦Cross-device editing between mobile and desktop (higher tiers)
- ✦One-click AI enhancement of color, contrast and clarity
- ✦Noise and artifact reduction
- ✦Resolution upscaling
- ✦Category-specific enhancement for portraits, objects, scenery, pets and text
- ✦Post-enhancement editing tools
- ✦Web, mobile and AirBrush Studio desktop availability
- ✦One tool in the AirBrush suite (upscaler, restoration, background remover, face swap, video enhancer) under shared pricing
- ✦Automatic highlight detection and clipping
- ✦Auto-reframe to vertical format
- ✦Text-based (transcript) video editing
- ✦Caption translation into 100+ languages
- ✦Brand templates and shareable links
- ✦Team workspace with member collaboration
- ✦Text-to-video and image-to-video AI generation
- ✦AI object and background removal from video
- ✦Auto captioning and AI voice-to-text/text-to-speech
- ✦AI video translator and script-based editing
- ✦Large stock library of templates, effects, and audio
- ✦Cross-platform editing on desktop, mobile, and tablet
- ✦AI Image Generation (from text, layout, fusion, replacement)
- ✦AI Video Creation (Image to Video, Text to Video)
- ✦AI Audio Tools (Speech to Text, Text to Speech, Vocal Remover)
- ✦AI-powered Photo Editing (Enhancement, Background Removal, Portrait tools)
- ✦AI-powered Video Enhancement (Upscaling, Denoising)
- ✦AI-powered Audio Enhancement (Denoise, Speech Enhancement)
Use cases
- →Landscape and wildlife photographers replacing skies or enhancing detail
- →Portrait and wedding photographers retouching skin and faces
- →Photographers wanting a non-subscription editor
- →E-commerce and real estate photo cleanup
- →Editing on the go and finishing on desktop
- →Enhancing photos for e-commerce and social
- →Restoring old family images
- →Upscaling images for print
- →Podcasters turning episodes into shorts
- →Marketers repurposing webinars into social content
- →Coaches building a personal brand from client calls
- →Agencies scaling clip production for multiple clients
- →Editing YouTube or TikTok videos with AI-assisted tools
- →Producing marketing or product videos quickly
- →Generating video content directly from a script or image
- →Adding automatic subtitles and translations to videos
- →Creating social media content for Instagram Reels and Shorts
- →Creating business headshots for resumes or social media
- →Generating templates with AI using text prompts
- →Perfecting podcasts with smart audio editing
- →Transforming photos into videos (e.g., kissing videos, product videos)
- →Generating custom AI artwork
- →Removing watermarks or changing backgrounds for e-commerce
- →Creating social media profile pictures and posts
- →Transcribing audio for subtitles or podcasts
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