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viral.app

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Analytics and payout platform for tracking UGC creator performance and managing campaigns across TikTok, Reels, and Shorts.

What it does

viral.app is an operating system for UGC marketing that tracks short-form video performance across TikTok, Instagram Reels, YouTube Shorts, and Facebook Reels, manages creator campaigns, and automates creator payments based on CPM, CPA, or milestone rules. It also offers trend research and a creator sourcing marketplace.

How to use: Getting started with viral.app is easy. First, connect your social accounts (TikTok, Instagram, YouTube) by simply providing their profile URLs. Second, configure tracking by specifying how many recent videos you want to track for each account. Finally, get actionable insights into your marketing performance with key metrics across all connected platforms. A free demo is also available to explore the features.

Core features

Cross-platform UGC analytics for TikTok, Reels, Shorts, and Facebook Reels
No-login tracking of any public creator or competitor account
Campaign management with creator rosters and posting checks
Automated CPM/CPA/milestone-based creator payouts and invoicing
AI-based trend and hook analysis from a video library
API and integrations with Slack, Discord, and n8n

Best for

Brands tracking and paying UGC creators across platforms
Marketing teams monitoring competitor short-form video performance
Agencies managing multiple influencer campaigns from one dashboard
Growth teams researching viral video trends for creative briefs
Toolspool rankingby monthly traffic

Reviews

Big-picture takes: what it's for and whether it delivers. High-engagement YouTube videos — not sponsored.

Tutorials

Step-by-step: exactly how to get things done with it.