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Virlo

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Social listening platform tracking TikTok, Reels, and Shorts trends to help teams produce data-backed ad scripts and briefs.

What it does

Virlo monitors TikTok, Instagram Reels, and YouTube Shorts in real time to detect trending videos, creators, and competitor content, then uses AI to turn those insights into ad copy, scripts, and content briefs. It offers a Tracking Center for monitoring specific creators or videos and integrates with Slack, Discord, Zapier, and n8n.

Core features

Real-time outlier and trend detection across TikTok, Reels, and Shorts
Custom niche tracking with daily data refresh
Tracking Center for creator/video performance snapshots
AI-generated scripts and ad copy from trend data
Meta Ads Library integration
Alerts via Slack, Discord, email, and webhooks
Public API and MCP support

Best for

UGC and content teams spotting viral formats before competitors
Agencies researching trends for multiple client niches
Marketers turning trend data into ad scripts
Developers building trend-tracking tools on Virlo's API

Pricing

Starter
$49/mo
Pro
$199/mo

Reviews

Big-picture takes: what it's for and whether it delivers. High-engagement YouTube videos — not sponsored.