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Side-by-side features, use cases and pricing — because the right pick depends on your job and budget, not just the ranking.
⇄ Comparison dimension — pick the market you're actually shopping in
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Aura
✓ verifiedPaid
Well-known all-in-one digital safety and identity-protection platform.
👁 2.5M/mo♥ 762
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Apify
✓ verifiedFreemium
Full-stack platform for web scraping, data extraction, and automation; category leader.
👁 4.4M/mo♥ 2.0K
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The New GitBook
✓ verified
Widely used technical-documentation platform with AI-powered search; very high traffic.
👁 653K/mo♥ 2.9K
Pricing
No public pricing
Essential: $29 per seat/mo (billed annually) + $0.99 per Fin resolution
Advanced: $85 per seat/mo (billed annually) + $0.99 per Fin resolution
Expert: $132 per seat/mo (billed annually) + $0.99 per Fin resolution
Fin AI Agent (on existing helpdesk): $0.99 per Fin resolution (50 resolutions per month minimum)
Copilot: $29 per agent/mo (billed annually)
Proactive Support Plus: $99 /mo
Family: $32/mo (billed annually) or $50/mo (billed monthly)
Couple: $22/mo (billed annually) or $29/mo (billed monthly)
Individual: $12/mo (billed annually) or $15/mo (billed monthly)
Kids: $10/mo (billed annually) or $13/mo (billed monthly)
Free: $0/mo ($5 included usage)
Starter: $29/mo ($26/mo billed annually)
Scale: $199/mo ($179/mo billed annually)
Business: $999/mo ($899/mo billed annually)
Free trial available
No public pricing
Core features
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- ✦Fin AI Agent for automated customer support
- ✦Omnichannel support (inbox, tickets, phone, help center)
- ✦AI-enhanced inbox for agent productivity
- ✦AI Insights & Reporting for performance optimization
- ✦Workflow automation with a visual builder
- ✦Identity Theft Protection
- ✦Credit Monitoring
- ✦VPN & Online Privacy
- ✦Antivirus
- ✦Password Manager & Vault
- ✦Parental Controls & Safe Gaming
- ✦Spam Call Protection
- ✦Financial Transaction Alerts
- ✦Web scraping
- ✦Data extraction
- ✦Browser automation
- ✦AI agents
- ✦Anti-blocking
- ✦Proxy rotation
- ✦Open-source tools (Crawlee)
- ✦Ready-made tools and code templates
- ✦AI-powered search and insights
- ✦Git-based workflow
- ✦WYSIWYG editor
- ✦OpenAPI spec file support
- ✦SEO and AI data ingestion optimization
- ✦Adaptive content
- ✦Built-in analytics
Use cases
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- →Providing instant customer service with Fin AI Agent
- →Managing customer inquiries across multiple channels
- →Automating support workflows to improve efficiency
- →Empowering support agents with AI-powered tools
- →Gaining insights into customer service performance
- →Protecting families from online threats and cyberbullying
- →Monitoring credit and financial accounts for fraud
- →Securing devices from malware and viruses
- →Managing passwords and sensitive data securely
- →Removing personal information from data brokers
- →Blocking spam calls and messages
- →Data for generative AI
- →Lead generation
- →Market research
- →Sentiment analysis
- →Build product documentation your users will love
- →Create interactive API docs
- →Localize your docs with AI
- →Centralize product docs, API reference, help center, and changelog
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