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Side-by-side features, use cases and pricing — because the right pick depends on your job and budget, not just the ranking.
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Clay
✓ verifiedFreemium
A GTM data and automation platform that enriches records from 200+ providers and runs AI agent workflows for outbound sales.
1.5M visits/mo2.0K saves
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bardeen AI
✓ verifiedFreemium
Agentic web scraper and enrichment platform that builds and reaches qualified lead lists for GTM and sales teams.
195K visits/mo7.4K saves
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Wyzard.ai
✓ verifiedPaid
Agentic ABM platform that detects buyer intent signals, enriches and scores leads, then auto-launches multi-channel outreach.
10K visits/mo
Pricing
No public pricing
Free trial available
Basic: $10/mo
Premium: $50/mo
Premium annual: $480/yr
No public pricing
No public pricing
Core features
- ✦Data enrichment waterfall (200+ providers)
- ✦AI research agents (Claygents)
- ✦Buying signals and intent tracking
- ✦Native outbound sequencer
- ✦CRM enrichment and ad audience sync
- ✦API/CLI and integrations (Salesforce, MCP)
- ✦Agentic web scraper for lead data
- ✦AI web search and research
- ✦Contact enrichment with verified emails/phones
- ✦AI lead qualification
- ✦Export to Sheets, Airtable, Notion, CRMs
- ✦SOC 2 Type II and GDPR-grade security
- ✦Intent-signal detection from 40+ sources
- ✦Automatic firmographic/technographic contact enrichment
- ✦ICP-based lead scoring using historical win data
- ✦Automated multi-channel outreach (email, LinkedIn, WhatsApp, chat)
- ✦Unified dashboard across inbound, outbound, events, and partnership motions
- ✦Positioned to consolidate multiple point-solution GTM tools
- ✦Targeted lead curation
- ✦Personalized email generation
- ✦Automated sales prospecting
- ✦Integration with sales tools
Use cases
- →Building and enriching prospect lists
- →Automating outbound campaigns
- →Keeping CRM data clean
- →Lead scoring and TAM sourcing
- →Building targeted prospect lists at scale
- →Enriching and validating contact data
- →Automating outreach and follow-up
- →Prospecting for real estate, recruiting and PE
- →B2B revenue teams wanting faster follow-up on inbound signals
- →Outbound SDR teams needing enriched, prioritized lead lists
- →RevOps teams consolidating intent, enrichment, and sequencing tools
- →Companies coordinating partner co-sell signals
- →Finding ideal business customers
- →Automating sales prospecting
- →Sending personalized emails to leads
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